Having a twitter page and facebook are now not just good enough anymore, you need to get people to actually read them!

An article about SEO for facebook and twitter from imediaconnection gives some tips on how to optimize your SEO for the social networking pages. This applies to more than just these two as well. I think that these tips can be used for most social marketing methods.

http://www.imediaconnection.com/content/24335.asp

The highlights are:

• Social media pages are like any other, but with the built-in benefit of residing on a very powerful domain
• Use Facebook’s “about” box for relevant content and keyword-rich descriptions
• The first 40 characters in a tweet are what appears on a search engine; use them wisely
• Create a custom Twitter background showing links to your other social media pages

Ok, so need to get my Twitter sorted out then.