In game advertising is growing at a fast rate and the latest use is Mother’s day in game promotions. The promotions are added to the social games and then players can buy and visit the stores from within in there facebook and other social network games. Mother’s day has been a boost for this kind of advertising with revenues said to be $1 million dollars a day with flowers etc for Mother’s from in-game promotions.

To read more visit:

Social Game Publishers Hit Payday From Mother's Day Flower Offers

http://blogs.forbes.com/velocity/2010/02/23/eas-playfish-big-real-world-sales-in-virtual-goods-game/

New ecommerce cake box website launched. My company has launched a new cake box ecommerce website that we designed and built. The ecommerce platform we chose for this web project was PrestaShop. This is the first time that we used this platform so it will be interesting to see how it goes.

PrestaShop is a modern opensource ecommerce platform that allows quite a few options that come built in.

View the site now.

http://www.cakeboxes2u.co.uk/

Our company is updating stock box and packaging products website boxesdirect2u.co.uk we built the ecommerce website last year and after the shop has taken many successful orders we are planning to build the search rankings and improve the conversion rate of the website.

The site uses sagepay as the payment gateway which fits seamlessly into the website so that the customer does not have to go leave the website to pay and is reminded of the security on the website.

The websites aim is to attract both b2b and b2c customers and to build up a steady stream of repeat customers using online marketing at the heart of the strategy.